Service 01
Hospitality and local SEO in Cyprus, aimed at direct bookings.
The map pack, your Google Business Profile, and the pages that turn a search into a table or a room. For hotels, restaurants, cafes, bars, and villas across Cyprus, in Greek and English.
Who it is for
Who hospitality SEO in Cyprus is for
Hotel SEO and restaurant SEO in Cyprus is a different job from SEO for a software company. Your guests search on a phone, close to you, with an evening or a week to fill. Google answers most of those searches with the map pack, and the map pack rewards a profile that is complete, a site that is fast, and reviews that are recent. It does not reward budget.
This service covers the whole path: the query, the profile, the page, and the booking. It is the foundation every plan is built on, from Local Visibility to Full-Funnel, because nothing else works when guests cannot find you.
We work only with hospitality and local businesses in Cyprus. That focus means the audit is specific from the first page, and the fixes arrive in the order that moves calls, direction requests, and bookings, not in the order that looks busiest.
- Restaurants, cafes, and bars
- Venues that want their name in the map pack for the dishes and occasions they are known for, and a menu page that ranks and converts instead of a PDF nobody can read on a phone.
- Hotels and boutique stays
- Properties that want to reduce the share of bookings arriving through OTAs by owning their brand searches and the local terms guests actually type: near the marina, with a pool, near the old town.
- Villas and holiday rentals
- Owners and small managers competing with listing platforms for the same guest. The play is a direct site that ranks for the area and answers the questions the platforms hide.
- Multi-venue groups
- Groups that need each location to rank on its own map, with a site structure that does not let one venue cannibalise another.
What we do
How we do local SEO for a hotel or restaurant
Audit and baseline, week one
We check how you rank in Greek and English for the terms that matter, what the map pack looks like from each district, how fast your site loads on a phone, and where the booking path breaks. Tracking for calls, directions, and bookings goes in before any change ships.
- Rankings by district and language
- Google Business Profile completeness and accuracy
- Mobile speed and Core Web Vitals
- Booking path and every contact point
Google Business Profile
The profile is the storefront for most local searches. We rebuild it with the right categories, services, attributes, menus or room types, photos in the right order, opening hours that match reality, and posts that follow your season.
- Categories, attributes, and services set correctly
- Menu, rooms, and booking links connected
- Photos organised so the best ones show first
- Questions and answers seeded and monitored
Technical fixes
A slow or messy site drags the whole profile down. We fix speed, indexing, structured data, and the hreflang setup that tells Google which pages are Greek and which are English.
- Speed and Core Web Vitals on mobile
- Schema for restaurants, hotels, menus, and FAQs
- Indexing, redirects, and duplicate pages
- Hreflang for Greek and English versions
Pages that answer the search
Guests search for dishes, occasions, rooms, and neighbourhoods. We build the pages that answer those searches, in the language guests use, and we make each one easy to book from.
- Menu and room pages built as real pages, not PDFs
- Occasion pages: brunch, private dining, weddings, long stays
- Neighbourhood pages for the areas guests search
- Booking and call actions on every page
Citations and local authority
Google checks your name, address, and phone number against directories in both languages. We correct the mess, remove duplicates, and earn mentions from the local press, tourism sites, and partners that matter in Cyprus.
- Citations cleaned across English and Greek directories
- Duplicate listings removed or merged
- Mentions from local guides, press, and partners
What you get
What you get from hospitality SEO
- A written audit with fixes in priority order, before any retainer starts
- A rebuilt and verified Google Business Profile
- Technical fixes shipped and documented
- New pages every month on the Growth and Full-Funnel plans
- Citations corrected in both languages
- A weekly log of what changed
- A monthly report on calls, directions, bookings, and rankings
- Direct access to the person doing the work
What it costs
What local SEO costs
Local SEO is included in every plan. Local Visibility, at 690 EUR per month, covers the profile, citations, review playbook, and on-page work for a single venue. Growth, at 1,450 EUR per month, adds full technical SEO, two new pages a month, and booking-path improvements. Full-Funnel, at 2,800 EUR per month, adds paid media and a live dashboard.
All plans are month to month with no setup fee. The free audit comes first and recommends a plan. You can take the audit and walk away.
- Local Visibility690EUR / month
- Growth1,450EUR / month
- Full-Funnel2,800EUR / month
Questions
Hotel and restaurant SEO questions
How is hospitality SEO different from general SEO?
The searches are local, mobile, and time-sensitive, and Google answers most of them with the map pack rather than ten blue links. That means the Google Business Profile, reviews, and proximity carry more weight than they do for a national brand, and the pages that matter are menus, rooms, and occasions rather than long articles.
Do you work in Greek?
Yes. Locals search in Greek, visitors in English, and Google treats them as separate queries. Profiles, pages, citations, and review replies are handled in both languages.
Will this reduce our OTA commission?
That is the goal. When your own site ranks for your brand and for the local terms guests use, more bookings arrive direct. We track the share of direct bookings from month one so you can see whether it is moving.
How long does it take?
Profile and technical fixes tend to show in calls and direction requests within weeks. Ranking shifts usually take months three to four. These are typical patterns, not promises, and the monthly report shows where you are.
Can we keep our current web developer?
Yes. We send technical fixes as clear tickets and can work inside most platforms directly, including WordPress, Wix, Squarespace, and the common hotel booking engines.
Keep reading
Related
Next step
Start with the free audit.
Send the venue and the website and we will show you where the map pack, the profile, and the booking path are losing guests.
- Written findings within 5 working days.
- You keep the audit whether or not you hire us.
- We reply within one business day.